Team Profile: Juventus FC

Juventus Football Club, affectionately known as Juve, was founded on 1 November 1897 by a group of students from the Liceo Classico Massimo d’Azeglio in Turin.

The name “Juventus” comes from Latin and means “youth” — a fitting label for a club born out of idealism and energy.

Initially playing in pink shirts, they adopted their now-iconic black-and-white striped kit in 1903, inspired by English club Notts County. Over time, the club became intertwined with the powerful Agnelli family — owners of Fiat — who would provide the financial and political muscle to turn Juventus into a domestic and European powerhouse.

What Juventus means to Its supporters

To Juventus fans — the “juventini” — the club is a source of immense pride. Supporting Juventus means backing a team that always demands victory, one that has become synonymous with discipline, legacy, and resilience.

Their motto, “Fino alla fine” (Until the end), sums up their mentality. Whether it’s winning ugly, grinding out results, or bouncing back from scandal and hardship, Juventus fans see themselves as part of something greater: a football dynasty.

Many see Juventus as Italy’s national club — not defined by a single city, but by its role across the country. This is why the fanbase spreads from the industrial north to the rural south and across the diaspora.

---

Symbol of success

To many, Juventus is the embodiment of Italian football excellence. With 36 official Serie A titles (more than any other club), 14 Coppa Italia wins, and two UEFA Champions League triumphs, the club stands as the most successful in Italy.

Juventus was also the first club in the world to win all three major UEFA competitions (European Cup/Champions League, Cup Winners’ Cup, UEFA Cup), marking its global stature.

Their stadium, the Allianz Stadium, is the most modern in Italy, and their commercial strategy and infrastructure have become a model for other Italian clubs.

---

Juventus and Turin: A complicated love

In Turin, Juventus has historically been seen as the club of the establishment — wealthy, powerful, and sleek. While Juventus has fans throughout the city and the region of Piedmont, their fiercest rivals Torino FC claim to be the “true” club of the people, founded by working-class dissidents who left Juventus in protest in 1906.

Juventus’s connection to Fiat and the Agnelli family has historically tied the club to national pride and post-war reconstruction. In fact, factory workers from southern Italy who moved to Turin in the 1950s and 60s often embraced Juventus, making it a symbol of southern integration into northern Italy.

---

Loved nationwide – and hated just as widely

Juventus commands the largest fan base in Italy and one of the biggest worldwide. From Palermo to Udine, millions of Italians support Juve, drawn by its winning culture, stars like Del Piero, Platini, and Buffon, and the club’s representation of ambition and professionalism.

But with dominance comes resentment.

Juve is deeply hated by many rival supporters — a hate rooted in both sporting reasons (they win… a lot) and perceived injustice. The club has long been accused of having favourable treatment from referees and institutions. These accusations were solidified during the Calciopoli scandal in 2006, when Juventus was stripped of two league titles and relegated to Serie B for influencing referee appointments.

To many, Juventus represents power, privilege, and arrogance. Fans of clubs like Inter, Napoli, Roma, and Fiorentina have made anti-Juve sentiment part of their identity. “Rubentus” (a pun on “Juve” and “rubare” – to steal) is a slur often heard in rival chants.

---

Basic Information

• Full Name: Juventus Football Club S.p.A.
• Founded: November 1, 1897
• Location: Turin (Torino), Piedmont, Italy
• Stadium: Allianz Stadium (formerly Juventus Stadium)
  • Capacity: 41,500
  • Opened: 2011
• Nicknames:
  • La Vecchia Signora (The Old Lady)
  • I Bianconeri (The Black and Whites)

---

Achievements

Competition	Titles
Serie A	36* (most in Italy)
Coppa Italia	14 (record)
Supercoppa Italiana	9
UEFA Champions League	2 (1985, 1996)
UEFA Europa League / UEFA Cup	3
Intercontinental Cup	2
UEFA Super Cup	2
UEFA Cup Winners’ Cup	1

*Note: Two titles were stripped or disputed due to the 2006 Calciopoli scandal (2004\05 and 2005\06).

---

Legends

• Alessandro Del Piero – Iconic captain and record goalscorer
• Gianluigi Buffon – One of the greatest goalkeepers in football history
• Roberto Baggio – Technically gifted forward and Ballon d’Or winner
• Pavel Nedvěd – Midfield engine and 2003 Ballon d’Or winner
• Michel Platini – Elegant No.10 and three-time Ballon d’Or winner
• Gaetano Scirea – Legendary defender and gentleman of the game
• Dino Zoff – World Cup-winning captain and Juventus legend
• David Trezeguet – Prolific French striker
• Claudio Marchisio – “Il Principino,” homegrown midfield maestro

---

Rivalries

• Derby della Mole vs. Torino FC
  • The oldest and most local rivalry in Italy
  • A clash of city identities—working-class Toro vs. establishment Juve
• Derby d’Italia vs. Inter Milan
  • Intense national rivalry, fuelled by historic tensions and Calciopoli
• Rivalry with Fiorentina (but a little one-sided from Fiorentina)
  • Particularly bitter since Roberto Baggio’s transfer in 1990
• AC Milan
  • Battles for national dominance; prominent in the 90s and 2000s

---

Friendships

• Juventus & Legia Warsaw (Poland)
  • Mutual respect between ultras
• Juventus & Notts County (England)
  • Historical connection: Juventus adopted Notts County’s black-and-white kit
• Friendly respect also exists between some Juve and Lechia Gdańsk ultras

---

Ticket Information

• Where to Buy:
  • official Juventus site
  • TicketOne (official ticket partner)
  • At the Allianz Stadium Ticket Office (on non-matchdays)
• Prices:
  • Serie A matches range from €25 to €120+
  • Champions League games can exceed €150
  • Discounts for under-16s and over-65s
• Memberships:
  • J1897 and Black & White memberships give early access to tickets and discounts

---

Getting to the stadium

Allianz Stadium

• Address: Corso Gaetano Scirea, 50, 10151 Torino TO

Train:

• Arrive at Porta Susa or Porta Nuova train stations

Bus:

• From Porta Susa: take Bus 62 or Shuttle SFM1 to “Stadio” stop
• From city centre: Bus 72, 72/, or Bus 9
• On matchdays, GTT shuttle buses run direct to the stadium

Car:

• Parking is available around the stadium (P2, P3, P10)
• Book online in advance via the Juventus Mobility app

---

Where to eat & drink before the game

Fan Zones / Nearby Bars:

• Pizzeria Gennaro Esposito – Excellent Neapolitan pizza near Porta Susa
• Pastificio Defilippis – High-quality pasta and Piedmontese cuisine
• Trattoria Valenza – Authentic, no-frills local trattoria

• Area12 Shopping Centre – Next to stadium, food court with bars and restaurants
• Benny’s Pub – Classic football pub for locals and tourists
• Mec Lù – Traditional spot for pizza and pre-game snacks

Local Recommendations (City Centre):

For a Drink:

• Bar Norman – Popular with Juventus supporters
• Caffè Torino – Historic bar on Piazza San Carlo

---

Club Culture & Ultra Groups

Main Ultras Groups:

• Drughi – The largest and most influential since the 1980s
• Viking – Rival group that once split from Drughi
• Tradizione Bianconera – Formed from older factions
• Fighters – Old-school group, active in the Curva Sud

Note: In recent years, Juventus has taken a firm stance against organised ultra control and illegal ticket scalping.

---

Matchday Tips

• Arrive Early: The area around the stadium gets crowded 90 mins before kick-off
• Stadium Tour: Available on non-matchdays – includes locker rooms, tunnel, and museum access
• Juventus Museum: Next to the stadium, ideal for learning about club history (€15-€20)

The dual identity: empire & enemy

Juventus occupies a unique place in football culture. To some, it’s the perfect club — organized, historic, efficient, and decorated. To others, it’s the villain — overpowered, entitled, and corrupt.

But that polarity is what makes Juventus such a compelling institution. Like Real Madrid or Manchester United, they are more than a team — they are a symbol of success and everything that comes with it: admiration, envy, loyalty, and loathing.